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Write an Ad to Rehome Your Dog – That Get’s Noticed

dog with advice for writing a classified ad to rehome a dogHow to create a Fido Profile that captures the attention of adoptive families, and gets more interest? Here’s our advice:

  1. Include Great Photos

    Fun photos that show your friend’s personality will bring 4 to 6 times more visitors for look. So often we hear from people “it was that one photo that just captured my heart, and I just knew that this would be the dog for me.”  For advice on capturing photos that get your dog noticed, click on over to Taking Great Photos of My Dog

  2. Write an awesome Fido description

    When a little bit of extra time is taken to provide a great Fido description – these are the dogs who are adopted first. It’s true! Be sure to share the endearing qualities of your friend that will appeal to another family.  Be honest about your dog’s challenges or special needs, but don’t be a downer. Click here for helpful formulas that make Fido descriptions easy.

  3. What’s the Best Lifestyle Fit for Your Friend

    Let new families know how you see your dog, in terms of the best lifestyle fit where your dog would be the happiest. Learn more about our 10 different Fido Lifestyle descriptions here.

  4. “Best New Home” description

    No one knows your friend’s needs better than you. Take some time to describe what you think would make for a great new home for your dog. This will help you and Fido Love visitors to visualize whether there really might be a good fido fit together.

  5. Include a video

    On Fido Love you can include a link to video in Youtube or Vimeo (or other) to capture your dog’s personality and energy level. Videos are especially helpful if your friend is a wiggle worm and difficult to capture in a photo.

  6. Set a realistic Rehoming Fee for your Dog

    It’s important always that you ask for a reasonable rehoming fee ($75 to $300) from a new home. For a new adopter, a rehoming fee will help to reinforce the serious responsibility of a new dog – who shouldn’t be taken for granted. A new home that can’t afford a reasonable rehoming fee may also be a new home that can’t afford veterinary care or training, if that need ever arises. Something to think about.

Finally, it’s important that you’re realistic about your dog’s chances for rehoming if he or she has serious medical conditions or behavioral challenges that need to be addressed. We applaud the rehoming family who first invests the training and/or $$$ to set their friend up for success as whole and healthy as possible when going into a new home.

Have More Questions? Contact Us and we’re happy to help!

  • WRITING FIDO DESCRIPTIONS
    Capture an adopter’s interest with the wonderful things about your dog, the cute head tilt or appreciation for laying under a sunny window. Share challenges in a matter-of-fact way, without repeat or exaggeration. Your description should help adopters to imagine how your dog could be as a part of their family. Here are a couple of formulas that work!

    FORMULA 1
    I love __________ (ex: some dogs, walks, people)
    I have __________ (ex: a gentle disposition, a snoring problem)
    I get along with __________ (ex: people, but am selective about my dog friends)
    I would rather not __________ (ex: be left alone for a long period of time, as I love to be with my people)
    I need __________ (ex: attention, some basic obedience training, a warm bed to sleep in)

    Example:
    I’m Ducky. I love people; especially ones that give me massages, peanut butter, and let me snooze in the sun. I have a favorite spot, right behind my ears, that I like to get rubbed. When that happens, I make a funny sound, because it feels so good! I get along with the dogs and people I have met here, including respectful children of all ages. I would rather not spend my time jogging or wrestling with energetic dogs since I’m a really mellow guy. I need a house full of soft beds, people who like snuggles, and yummy treats!

    FORMULA 2
    Meet __________ (name).
    He/She is __________ (what are the best things about this dog? ex: a friend to everyone, an amazing athlete).
    A perfect day for (name) includes __________ (ex: playing ball with you, learning a new trick, sleeping at your feet).
    (name) prefers not __________ (ex: be left home alone all day, share his home with other pets).
    If your family __________ (ex: loves the outdoors, enjoys quiet time, wants a travel buddy).
    then you might be the perfect match for __________.

    Here’s an Example:
    Meet Cindy Lou! She is a ball-catching superstar who loves sports and spending time with friends of all ages, especially if they like to teach her new games. A perfect day for smart Cindy Lou includes going for a jog or playing ball, stopping by a training class, then snuggling up for a nap on your lap. Cindy Lou prefers not share her home with other dogs, but has lived with cats in the past. If your family loves going on adventures and wants a best friend to join in on the fun, from hiking to drive-in movies to Frisbee tournaments, you might be the perfect match for sweet, silly Cindy Lou!

    Finally, formulas are helpful but not necessary. Just remember to include (but don’t overdo!) important information and help potential adopters to envision your dog as part of their family.

  • WRITING FIDO DESCRIPTIONS
    Capture an adopter’s interest with the wonderful things about your dog, the cute head tilt or appreciation for laying under a sunny window. Share challenges in a matter-of-fact way, without repeat or exaggeration. Your description should help adopters to imagine how your dog could be as a part of their family. Here are a couple of formulas that work!

    FORMULA 1
    I love __________ (ex: some dogs, walks, people)
    I have __________ (ex: a gentle disposition, a snoring problem)
    I get along with __________ (ex: people, but am selective about my dog friends)
    I would rather not __________ (ex: be left alone for a long period of time, as I love to be with my people)
    I need __________ (ex: attention, some basic obedience training, a warm bed to sleep in)

    Example:
    I’m Ducky. I love people; especially ones that give me massages, peanut butter, and let me snooze in the sun. I have a favorite spot, right behind my ears, that I like to get rubbed. When that happens, I make a funny sound, because it feels so good! I get along with the dogs and people I have met here, including respectful children of all ages. I would rather not spend my time jogging or wrestling with energetic dogs since I’m a really mellow guy. I need a house full of soft beds, people who like snuggles, and yummy treats!

    FORMULA 2
    Meet __________ (name).
    He/She is __________ (what are the best things about this dog? ex: a friend to everyone, an amazing athlete).
    A perfect day for (name) includes __________ (ex: playing ball with you, learning a new trick, sleeping at your feet).
    (name) prefers not __________ (ex: be left home alone all day, share his home with other pets).
    If your family __________ (ex: loves the outdoors, enjoys quiet time, wants a travel buddy).
    then you might be the perfect match for __________.

    Here’s an Example:
    Meet Cindy Lou! She is a ball-catching superstar who loves sports and spending time with friends of all ages, especially if they like to teach her new games. A perfect day for smart Cindy Lou includes going for a jog or playing ball, stopping by a training class, then snuggling up for a nap on your lap. Cindy Lou prefers not share her home with other dogs, but has lived with cats in the past. If your family loves going on adventures and wants a best friend to join in on the fun, from hiking to drive-in movies to Frisbee tournaments, you might be the perfect match for sweet, silly Cindy Lou!

    Finally, formulas are helpful but not necessary. Just remember to include (but don’t overdo!) important information and help potential adopters to envision your dog as part of their family.