When describing your Fido friend, stay focused on the positive. Capture adopter’s interest with the wonderful things about your dog, the cute head tilt or appreciation for laying under a sunny window. Share challenges in a matter-of-fact way, without repeat or exaggeration. Your description should help adopters to imagine how your dog could be as a part of their family. Here are a couple of “fill in the blank” formulas that work!
I love __________ (ex: some dogs, walks, people)
I have __________ (ex: a gentle disposition, a snoring problem)
I get along with __________ (ex: people, but am selective about my dog friends)
I would rather not __________ (ex: be left alone for a long period of time, as I love to be with my people)
I need __________ (ex: attention, some basic obedience training, a warm bed to sleep in)
I’m Ducky. I love people; especially ones that give me massages, peanut butter, and let me snooze in the sun. I have a favorite spot, right behind my ears, that I like to get rubbed. When that happens, I make a funny sound, because it feels so good! I get along with the dogs and people I have met here, including respectful children of all ages. I would rather not spend my time jogging or wrestling with energetic dogs since I’m a really mellow guy. I need a house full of soft beds, people who like snuggles, and yummy treats!
And then one more option:
Meet __________ (name).
He/She is __________ (what are the best things about this dog? ex: a friend to everyone, an amazing athlete).
A perfect day for (name) includes __________ (ex: playing ball with you, learning a new trick, sleeping at your feet).
(name) prefers not __________ (ex: be left home alone all day, share his home with other pets).
If your family __________ (ex: loves the outdoors, enjoys quiet time, wants a travel buddy).
then you might be the perfect match for __________.
Here’s an Example:
Meet Cindy Lou! She is a ball-catching superstar who loves sports and spending time with friends of all ages, especially if they like to teach her new games. A perfect day for smart Cindy Lou includes going for a jog or playing ball, stopping by a training class, then snuggling up for a nap on your lap. Cindy Lou prefers not share her home with other dogs, but has lived with cats in the past. If your family loves going on adventures and wants a best friend to join in on the fun, from hiking to drive-in movies to Frisbee tournaments, you might be the perfect match for sweet, silly Cindy Lou!
Finally, formulas are helpful but not necessary. Just remember to include (but don’t overdo!) important information and help potential adopters to envision your dog as part of their family.